eFill Trainings

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Google Analytics & Tag Manager Training Course Online

Master Web Tracking & Analytics – From Basics to Advanced

Do you want to understand your website visitors, track marketing campaigns, and make data-driven decisions?

Join eFill Trainings’ Google Analytics & Tag Manager Online Course and learn step-by-step how to set up, manage, and optimize tracking for any website or app.

Whether you are a digital marketer, business owner, freelancer, or analyst, this course will help you collect accurate data and boost your marketing performance.

100% Practical Training | Live Projects | Certificate Included

Start Your Google Analytics & Tag Manager Course Today

Why Learn Google Analytics & Tag Manager?

Every business today relies on data to grow.

By mastering Google Analytics (GA4) and Google Tag Manager (GTM), you will:

Understand user behavior on your website
Measure campaign ROI across channels
Implement conversion tracking without coding
Create custom reports & dashboards
Identify top-performing marketing channels
Build a career as a Marketing Analytics Expert

What You Will Learn – Course Modules

Module 1: Google Analytics (GA4) Basics

Introduction to GA4 and its importance
Setting up GA4 property & data streams
Understanding metrics & dimensions
Navigation and report overview

Module 2: GA4 Setup & Tracking

Creating goals and conversion events
Setting up e-commerce tracking
Customizing reports for marketing insights
Audience creation for remarketing

Module 3: Google Tag Manager Basics

What is GTM & why use it
Tags, triggers, and variables explained
Setting up a GTM container
Installing GTM on your website

Module 4: Advanced GTM Tracking

Button click & form submission tracking
Scroll depth tracking
Video engagement tracking (YouTube)
Tracking custom events without coding

Module 5: GA4 & GTM Integration

Connecting GA4 with GTM
Passing custom data to GA4 using data layers
Setting up Google Ads conversions via GTM
Testing and debugging tags before publishing

Module 6: Reporting & Analysis

Creating custom reports in GA4
Building dashboards using Google Looker Studio
Traffic analysis and user journey mapping
Multi-channel funnel analysis

Module 7: Final Project & Certification

Complete GA4 & GTM setup on a live website
Create a tracking strategy and implement it
Final evaluation and certification

Who Can Join This Google Analytics & Tag Manager Course

This course is perfect for anyone looking to upgrade their digital skills:

Digital Marketers – Track and optimize campaigns
Business Owners – Understand customers and improve ROI
Freelancers – Offer analytics services to clients
Marketing Analysts – Specialize in GA4 and GTM
Students & Freshers – Build a future-proof career

Career Opportunities After Google Analytics & Tag Manager Course

After completing this course, you can work as a:

Web Analytics Specialist
Digital Marketing Analyst
GTM Implementation Expert
Freelance Tracking Consultant
Conversion Optimization Specialist

Salary Range: ₹4.5 – ₹8 LPA (India)

Freelancers can earn ₹50,000 – ₹1,00,000/month depending on projects.

Career Opportunities After Google Analytics & Tag Manager Course

Google Analytics & Tag Manager Course Format & Duration

Mode of Learning: We offer both classroom training in Bangalore and live interactive online sessions
Duration: 2 to 4 Weeks
Access: Lifetime access to materials and updates
Certification: Yes, provided after completion

Certification You Can Showcase

Upon completing the course, you will receive an industry-recognized certificate, which can be:

Added to your resume or LinkedIn profile
Shared with potential employers or clients
Used as proof of your expertise when freelancing or consulting

Google Analytics & Tag Manager Training Course Pricing Details

We believe in high-quality training at an affordable price.

Full Course: ₹14,999 - One-time payment – covers all modules, live projects, and certification.
Lifetime Support & Updates: Included in the package.

Join the Course Today!

Success Stories

I now offer GA4 and GTM setup services to clients worldwide and earn over ₹80,000 per month. This course gave me a clear roadmap.

Rajesh Kumar

Successful Freelancer

After completing this course, I got a job as a Web Analytics Specialist with a salary package of ₹6.8 LPA. The hands-on practice with GTM and GA4 helped me a lot.

Meena

From Digital Marketer to Analytics Expert

I run an online store and always struggled with tracking data. After this course, I personally set up tracking and increased my ROI by 35%.

Arjun

Business Owner Tracking Growth

FAQs - Google Analytics & GTM Course

Q1. Do I need coding knowledge to join this course?

No, this course is designed for beginners. You’ll learn everything step-by-step without coding.

Q2. Is the course fully online?

Yes, all sessions are online with live interactive classes and recorded videos.

Q3. Will I get a certificate after completing the course?

Yes, you will receive an industry-recognized certificate from eFill Trainings.

Q4. Can this help me get a job or freelancing clients?

Absolutely. There is a huge demand for analytics specialists and tracking experts globally. We also provide placement support and freelancing guidance.

Q5. What kind of projects will I work on?

You will implement full tracking setup on a live website, including:

Event tracking
E-commerce tracking
Conversion tracking
Dashboard creation

Master Google Analytics & GTM Today!

Become a certified analytics expert and take control of your data-driven marketing.